Targeted website traffic – you hear that term a lot these days. Most people know what it means and understand the concept. Some people actually strive for it. Some people don’t.
In plain English, with targeted website traffic, your site has a chance to make some real money and there’s a slight chance you might be able to make a living of the internet. But, without targeted website traffic, your site is doomed to die a slow, painful death until it quietly fades away into the dust like so many thousands of other websites.
If you do a search on any of the major search engines for the term ‘traffic’ you will get mostly websites regarding automobile traffic, traffic reports, road conditions, road closures, motor additives, etc.
If you do a search on any of the major search engines for the term ‘website traffic’ you will get mostly websites regarding traffic exchanges, stat counters, web searches, page optimization, how to build a website, etc.
If you do a search on any of the major search engines for the term ‘targeted website traffic’ you will finally get the picture of what this article is all about – making money on the internet. That’s why you are here, that’s why you have a website, that’s why you are reading this article in the first place.
Targeted Website Traffic is King
Without sufficient targeted website traffic to your website nothing will happen – no sales, no rankings, no notoriety, nothing. You need this type of traffic in order to generate sales, provide leads, gather email addresses and create advertising exposure.
So many good things happen when one can actually tap into the targeted website traffic market that it’s difficult to name them all. Here are a few examples of what I’m talking about:
First and foremost, sales is what you are after. Only targeted traffic will get you the sales you need to stay in business on the internet.
More targeted traffic leads come from links to similar websites than any other source. These can be either direct links to your website, AdSense links, press releases, blogs, or any other form of advertising that gets your website in front of other people’s eyes.
* Free Advertising
As the search engines pick up on your increasing number of visitors, especially if they come from related linking websites, your rankings will hopefully rise and your PageRank wil improve. Having your site on the first three pages of any major search engine is optimum exposure for your site and will bring in customers ‘off the street’, as it were. This is free advertising.
* More Links
Another benefit to your rise in the search engine rankings, and your rising PageRank, will be your ability to inundated with link requests from every other website imaginable. Remember, stick with only those that relate to your own site. Again, free advertising.
It’s one thing to get your website noticed by the search engines but it’s quite another to get your website noticed by the buying public. Just because you have great links, great positioning in the major search engines, and great links will not produce sales.